This activity focuses on designing economic models that meet the needs of the present generation without compromising the future. Students explore the intersection of entrepreneurship, innovation, and sustainability. Through an educational program, they engage with sustainability concepts in environmental, social, food, and economic contexts, aligned with the goals of Agenda 2030.

Facilitators guide students in discovering startups that successfully combine innovation, profit, and corporate responsibility. The course sparks entrepreneurial thinking through interactive, show-style lessons led by experts in the field, encouraging the development of sustainable business solutions.